83M80: Letterpress in the digital era: records

83M80, created by Lucas Benarroch (also known as MRKA) and Gonzalo Hergueta, both born in 1989 in Spain and practicing artists and designers, is "an exploration of the influence of technology in visual communication, from the days of the letterpress to the Internet era...focusing on errors and misconceptions from developing technologies, 83M80 preserves these...in a movable typeface".

Lucas Benarroch (also known as MRKA) was born and raised in Madrid. He moved to New York and attended Parsons The New School for Design. The transition to the United States has pumped his work ethic into overdrive. His work has been featured at galleries and exhibitions in Madrid, New York, Bogota, Buenos Aires and Miami including Wallplay, Museo Mar and The Cooper Union. He has been invited to speak at Universidad de Salamanca and Central Saint Martins in London. His commercial work includes clients such as HBO, NASA and the WUTANG CLAN. (from the artist's biographical note)

Gonzalo Hergueta (born in 1989 in Santander, Spain) is an art director and film-maker based in New York. His creative approach has a deep focus on experimenting with process, leading him to results that are often unexpected and intriguing in equal parts.This approach has led him to be a lecturer at universities like UAL: Central Saint Martins and Kingston University London, his work has been acquired by collections like The Metropolitan Museum of Art, and he has been awarded the TDC award of excellence for typographic design.As a commercial creative, Gonzalo has been active for more than 5 years, working with clients like NASA, Adidas Originals, Sony Music and Ikea. He has been awarded all the major creative awards including more than 5 Cannes Lions, 2 Clios and in 2019 he was nominated for best creative in the world under 30 by the Art Directors club of NY. (from the artist's biographical note)