83M80: Letterpress in the digital era: records
Files, type, and other records from a project to create a movable typeface by two artists.
- Hergueta, Gonzalo (Person)
Language of Materials
Conditions Governing Access
Open for research.
A portion of this collection is shelved offsite at the Harvard Depository. Retrieval requires advance notice. Readers should check with Houghton Public Services staff to determine what material is offsite and retrieval policies and times.
Extent1 linear feet (2 boxes, 1 folder)
2048 Gigabytes (8 USB flash drives)
9.4 Gigabytes (2 DVD-Rs)
The collection includes digital font files, a type case with movable type, a box of additional letter characters, a 3D-printed "M" prototype, two sets of plaster fossils (sculptures made from the mold of the typeface), artist proofs of the typeface, a risograph brochure, photographs, a digital documentary movie and related video, and research and working documents for the project.
83M80 is, according to the creators, "an exploration of the influence of technology in visual communication, from the days of the letterpress to the Internet era...focusing on errors and misconceptions from developing technologies, 83M80 preserves these aesthetic cues by representing them in a movable typeface".
Biographical / Historical
83M80, created by Lucas Benarroch (also known as MRKA) and Gonzalo Hergueta, both born in 1989 in Spain and practicing artists and designers, is "an exploration of the influence of technology in visual communication, from the days of the letterpress to the Internet era...focusing on errors and misconceptions from developing technologies, 83M80 preserves these...in a movable typeface".
Biographical / Historical
Lucas Benarroch (also known as MRKA) was born and raised in Madrid. He moved to New York and attended Parsons The New School for Design. The transition to the United States has pumped his work ethic into overdrive. His work has been featured at galleries and exhibitions in Madrid, New York, Bogota, Buenos Aires and Miami including Wallplay, Museo Mar and The Cooper Union. He has been invited to speak at Universidad de Salamanca and Central Saint Martins in London. His commercial work includes clients such as HBO, NASA and the WUTANG CLAN. (from the artist's biographical note)
Gonzalo Hergueta (born in 1989 in Santander, Spain) is an art director and film-maker based in New York. His creative approach has a deep focus on experimenting with process, leading him to results that are often unexpected and intriguing in equal parts.This approach has led him to be a lecturer at universities like UAL: Central Saint Martins and Kingston University London, his work has been acquired by collections like The Metropolitan Museum of Art, and he has been awarded the TDC award of excellence for typographic design.As a commercial creative, Gonzalo has been active for more than 5 years, working with clients like NASA, Adidas Originals, Sony Music and Ikea. He has been awarded all the major creative awards including more than 5 Cannes Lions, 2 Clios and in 2019 he was nominated for best creative in the world under 30 by the Art Directors club of NY. (from the artist's biographical note)
Collection is minimally processed.
Physical Characteristics and Technical Requirements
Special equipment or surrogate required; consult Houghton staff.
Immediate Source of Acquisition
2020MH-7. Purchased with funds from the Philip Hofer Charitable Trust, 2019 November.
Born-digital material has been separated: Typ1287BD.
Accessioned by Melanie Wisner, 2019 December.
- 83M80: Letterpress in the digital era: records, 2012-2015 (MS Typ 1287): Guide
- Houghton Library, Harvard University
- 2019 December 19
- Description rules
- Language of description
- EAD ID
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