COLLECTIONS: 1 - 1 of 1
Scope and Contents: Ledger accounts for agents, cash books, letter books, records of subscriptions and mailings, and unbound papers. There are extensive files of copyright entries and of advertising circulars. Also included are papers relating to Allen's other business interests, particularly the Kennebec Steamboat Company. The collection is an important resource for a study of the beginnings of both the mail order business and mass advertising. There is very little material on the editorial side of the business.